

How Tech Is Changing Marketing
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How Tech Is Changing Marketing
Marketing is morphing every day as we spend more and more time on our mobiles, tablets, and laptops. Competition is tough in the marketing industry and the need for brands to be on the map becomes more urgent than ever. We are in the era of digital and it takes more than an ad to expect an increment in sales.
New technologies are being created every day to help businesses leverage their marketing and sales. And over time, the whole marketing industry has undergone a digital transformation. Moving forward, the entire landscape is going to change as technology is evolving.
Here is how technology is transforming marketing and how you can take advantage of this.
1. Relevance
Back in the days, companies spend hard times figuring out what their website visitors’ care for. Thus it was


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